Loom
#29 in AI Video Editingloom · since 2016-06-17 (Product-Hunt-Launch als Openvid/Chrome-Extension; Umbenennung zu Loom Januar 2017; Desktop-App August 2018) · 11× · last seen Jun 30, 2026
9
Momentum
Loom (loom.com) is an AI-powered video messaging and screen recording tool by Atlassian. It enables asynchronous screen recordings with webcam overlay, automatic AI editing (titles, chapters, summaries, filler word removal), and direct conversion of videos into structured documents or Jira/Confluence work items. The product was acquired by Atlassian in 2023 for $975M and has since been deeply integrated into the Atlassian ecosystem.
Momentum trend
04.04.03.07.
Features
| Output Formats | Streaming in browser (HLS/DASH); download as .MP4 (H.264/AAC); AI workflows export to Confluence pages, Jira tickets, SOPs, emails; transcripts in 50+ languages |
| Base Model | OpenAI (receives transcript text data for title & summary generation); Rovo AI (Atlassian) for Jira suggestions and agent-based workflows |
| Integrations | Jira Cloud, Confluence Cloud, Slack, Salesforce, Microsoft Teams, Calendly, Zoom (import), Google Workspace, open SDK/API; 100+ tools via embed link |
| Collaboration | Emoji reactions, timestamped comments, video replies, CTAs, tasks; team workspace; AI meeting notes in Confluence; Jira work item updates via Rovo AI |
| License | SaaS (proprietary); Starter plan free forever; 14-day trial for Business+AI plan |
| Platform | Web (loom.com), desktop app (macOS from OSX 10.15, Windows 10 64-bit), Chrome extension, iOS app, Android app |
| Price | Starter: free; Business: $15/user/month (annual); Business+AI: $20/user/month (annual); Enterprise: on request |
| Release Date | Founded 2015; Chrome extension launch June 2016; desktop app August 2018; Atlassian acquisition completed Nov 30, 2023 |